New Kid on the Block | Huda Beauty #FauxFilter Foundation

[dropcap]I[/dropcap] recently wrote this post about Huda Beauty taking the beauty world by storm and launching a plethora of new products. After falling in love with the Mauve Obsessions Palette and Lip Contour Set, I knew I needed to try more. Conveniently, the brand has recently launched their #FauxFilter Foundation; You all know I love to try out new foundations! Amongst some of the incredible claims this has are: ‘a filter-like finish’ ‘fade-proof’ and ‘matte, with a hint of sheen for a luminous finish’. So I put it to the test to see how it would wear on my dry, sensitive skin…

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Huda Beauty #FauxFilter Foundation 

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Available at Sephora | Cult Beauty

What the brand claims: 

• Visibly smooths and evens skins texture
• Diminishes appearance of blemishes, scars and hyperpigmentation
• Airbrush finish
• Matte yet luminous finish
• Full coverage
• Suitable for all skin types

My skin type and concerns:

• Dry
• Sensitive
• Fine lines
• Jawline redness
• Light blemish scarring on chin

Huda Beauty #FauxFilter Foundation Shade Match:

Firstly, I struggled a bit choosing the right shade since this is currently not offered in Sephora stores near me. Going by the guide on the Huda website most definitely would have led me askew. Thanks to plenty of research on my behalf, and others that provided swatches, I ordered the shade Creme Brulee 150G and it was a dead ringer for my NC20-25ish skin! There are 30 shades in the range in a multitude of undertones which is so refreshing to see in a new brand.

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I was also worried that the matte + full coverage claims would mean this would equal a cakey, mess on my dry skin. The texture is a cream consistency and one pump does my whole face full coverage! Thankfully, the albeit slightly confusing claim of matte, yet luminous finish rings true; Somehow this manages to look satiny on my skin in a way that makes all my bronzer/blush/highlight apply amazingly well! I suppose it actually does give a filter-like effect to the skin.

I’ve tried a few different brushes with the same outcome on coverage. I’m not normally a damp sponge girl mainly due to laziness, so I can’t comment on how that sheers this formula out. I will say that you want to move fast like with most full coverage foundations. I work section by section to apply in buffing motions, rather than dotting all over my face and then blending in.

Something you will most definitely want to note if you are sensitive to scents: #FauxFilter is HEAVILY fragranced. Not sure why the brand chose to go so strongly with the scent – it reminds me of the fragrance that YSL mascaras tend to have (Or what I like to refer to as Rich Older Lady Smell). I will say that I actually don’t dislike the fragrance, and find it lingers slightly but not in a way that gives me a migraine like some do (I am super sensitive to smells). If you’re hypersensitive I would just purchase this knowing that the possibility of you finding the fragrance strong is likely.

 

Huda Beauty #FauxFilter Foundation Final Thoughts

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I’m totally LOVING this foundation! I really thought I would be returning it, but somehow it gives my skin flawless finish, doesn’t dry out dry patches and looks amazing still at the end of the day. I’ve been testing this out in the days since I’ve been home from a C-Section delivery with my first baby, and am purely chalking up the compliments I am getting on how well I look due to this! I feel like I barely need undereye concealer when wearing it (and that’s after some serious sleep deprivation!) and I definitely don’t need any extra coverage over blemishes or spots. As I mentioned earlier, this also makes any product I apply over it a dream to blend. I always felt highlighter enhanced my dryness before and now it applies like the glorious sheen it should. Blush stays vibrant, and my contour doesn’t get patchy – I’ve totally been won over!

Add the Huda Beauty #FauxFilter Foundation to the list of absolute surprise hits for me this year. I think its totally worth the $52 CND price tag considering the coverage it offers. The packaging isn’t glitzy and glamorous, but has a sleekness to it I appreciate.

 

Shop Huda Beauty at Sephora

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Shop Huda Beauty at Cult Beauty

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